September 2022 - Growth Point Partnership

Using Google Analytics to Measure Blog KPIs

Sep 23, 2022 | Marketing

When outlining a content strategy for your business, the planning stage should always include blogs. They’re a great way to establish yourself as a resource to customers and peers, plus they help keep your website updated in the eyes of Google. In other words, a...

Inbound vs. Outbound Marketing: Which Should You Prioritize?

Sep 13, 2022 | Marketing

In the digital marketing world, strategies are always changing, and that includes the ways in which you reach new customers. Traditionally, marketers used outbound marketing tactics to generate leads. The technological advances of the past couple decades, however,...

What Improved Processes and Communication Can Do for Your Business

Sep 12, 2022 | Business Management

As growth consultants, one of the key development strategies we implement is improving processes and communication in your company. Our Fractional COOs are hands-on, meaning we work with you to come up with these processes and help you put them in place. But how...