Feb 27, 2023 | Marketing
Pay-per-click (PPC) advertising is a form of online advertising that allows businesses to reach their target audience by placing ads on search engines and social media platforms. With PPC advertising, businesses only pay when a user clicks on their ad, making it a...
Feb 6, 2023 | Marketing
Digital marketing is crucial for small businesses in today’s digital age. With more and more customers turning to the internet for information and to make purchases, small businesses need to have a strong online presence to stay competitive. Let’s go over some...
Jan 6, 2023 | Marketing
Tracking and reporting on your search engine optimization (SEO) efforts is crucial for understanding the effectiveness of your strategies and identifying areas for improvement. By regularly monitoring key metrics and generating reports, you can stay up-to-date on your...
Dec 30, 2022 | Marketing
If you’ve noticed that your content isn’t doing the way you expected, it may be time to re-optimize it. There are many ways to optimize your content to get it to rank better in google. We go over a few tips in this blog. Look at the page metrics Finding the root of...
Dec 12, 2022 | Marketing
To say that a lot of work goes into making a website is an understatement. There’s the technical side of things, such as site speed and SEO tactics, but if a technically-sound website doesn’t look good, you’re missing the mark. Trends change over the years, so let’s...
Nov 29, 2022 | Marketing
When it comes to websites, SEO should always be at the forefront of your strategy, and that includes optimizing your images. Image optimization is just one more thing that makes search engines like Google happy, so it shouldn’t be overlooked. Here’s a quick...
